Personal branding photography for a lawyer

A lawyer's personal brand is her own face, so the photos had to look professional but not cold.

We split the session into two parts. In Vilnius Old Town we shot livelier frames in natural light, which add personality and context. In the studio we worked with controlled light and a clean background to get classic portraits for the website, profiles and publications.

We also prepared vertical frames for LinkedIn posts and Instagram, so the whole set can be used without extra cropping.

What we did: session planning, photography in the Old Town and in the studio, retouching, preparing formats for social media.